Mobile Marketing

Mobile marketing means creating a seamless, optimized experience on android, tablet, iphone or laptop.

To do this marketers need to think responsive design with a call to action with lead generation.

When your mobile website is optimized your website will appear properly formatted and designed across any device.

Why You Need A Mobile Optimized Website

15% of Internet traffic comes from a mobile device

Whether you are looking at a computer, tablet, or cellphone your viewing experience will be flawless because its website repackages it’s content on each page to ensure that the viewer is seeing the same information regardless of the type of device that he is viewing.

These are the benefits of responsive design.

Responsive design gets better conversion rates-According to a Google nearly 70% of users are more likely to purchase a product or service from a mobile optimized site

The following is an example of a mobile optimized site that is formatted perfectly for a smartphone your not required to shrink it down by pinching your fingers. Notice that it encourages you to call on your smartphone with a touch of your thumb.

See Actual Mobile Website at: http://m.timlittledirect.com/

Responsive design improves SEO

Marketers are always looking for ways to improve their SEO for better rankings in the search engines.

This first begins with optimizing your content with keywords you are trying to rank for. By having a responsive website you only have to optimize your content once as your pages will automatically update across devices.

Google released important facts about mobile:

• 76% of users want a business’ mobile site to fit the small screen oftheir smartphone better.
• 64% said they want to only scroll up and down, not left and right.
• 69% of users called for bigger buttons that are friendlier to their
• fumbling fingers.
• 74% of users want mobile sites to look clean and efficient

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